20 years ago, a chubby guy from New Jersey went from an aspiring, foul-mouthed filmmaker to one of the most polarizing and talked about writer/director’s working today – almost over night. More surprising is how Kevin Smith was able to become this media mammoth without making anything more than a mediocre film. How does one go from a random New Jersey clerk to such a loved and loathed figure? The answer is, Kevin Smith is one of the best self promoters working in the entertainment business. He works cross-platforms, knows his audience and had no problem marketing the hell out of himself or his products.
His methods and openness have opened up much debate and venom as of late. Most recently with the Sundance 2011 shenanigans of his Red State World Premiere. There have been plenty of articles on this, read the below article first if you don’t know the full story.
It’s hard not to talk about Kevin Smith without seemingly contradicting myself. So, I’m going to try to lay it all out here, and I hope it makes sense.






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